Behavioural Economics

From the Nudge Blog

"It’s one thing to write a book. It’s another thing to generate some book sales. It’s another thing entirely to get a Beltway resident, particularly one with enhanced voting rights (ie. a member of Congress), to take your ideas seriously. Despite all the knocks on do-nothing politicians, Washington is awash in ideas. A majority of politicians just don’t like most of them.
One crude measure of attention is a mention in the Congressional Record. The word “economics” has appeared 1,420 times since January 2005. The phrase “behavioral economics” has appeared once.**"

I dont think this will come as a huge surprise but, just for the record, i searched the Irish debates in our houses of parliament and cant find a reference to it. While "behavioural change" strategies are prominent in many debates about transport and the environment, the reference are to public relations campaigns primarily.

http://historical-debates.oireachtas.ie/