This is my first foray into Microeconomics blogging: I've known Liam Delaney for many years and I worked alongside him at UCD Geary.
Although I'm a planner in advertising, I also keep up a lecturing and research sideline in Social Psychology so I'm hoping that this conjoint perspective will be useful & stimulating to this blog's community. For me, throwing the cat among the pigeons, a lot of the behavioural economics movement is standard 1950-1970s Psychology with better built models, but nothing particularly revelatory. That's not to say I'm not taken aback by the quality of some of the insights I've gleaned from this revolution in the social sciences.
I'll write something next week... 'til then , v glad to be on board.